// Glossary

Verified Lead

A contact whose details have been checked as real and reachable, not just collected and assumed valid.

Definition

A verified lead is a contact record whose key fields, typically the email and often the phone, have passed a validity check confirming the email can accept mail and the phone is live on a carrier, rather than being scraped and assumed correct. Verification raises the odds outreach actually lands and lowers bounce and waste. Trackyr verifies contacts during a hunt and records provenance, so a verified lead carries both a validity status and a traceable origin.