// Guide
Exporting Leads to Instantly, Smartlead, and CSV
Last verified · 2026-06-24
The short answer
To export leads into Instantly or Smartlead, pull a verified list, map the fields (email, first name, company, custom variables) to your sequence's placeholders, and export as CSV or push via integration. Always export only verified, suppression-scrubbed contacts so your cold email tool isn't fed bounces. Trackyr exports clean CSV and supports webhook delivery, with verified emails and provenance attached.
Export verified, scrubbed data only
Your cold email platform is only as safe as what you feed it. Export only contacts that are verified and scrubbed against your suppression list. Feeding Instantly or Smartlead a raw list undoes all the deliverability work those tools do for you.
Map fields to your placeholders
| Sequence variable | Export field |
|---|---|
| {{email}} | Verified email address |
| {{firstName}} | First name |
| {{company}} | Company name |
| {{title}} | Job title |
| {{customVar}} | Personalization data point |
CSV vs. webhook delivery
A CSV export is the universal path — every cold email tool ingests one. A webhook pushes contacts automatically as they're pulled, which suits ongoing programs. Trackyr supports both clean CSV export and webhook delivery.
Keep custom variables clean
Personalization breaks when a custom variable is empty or malformed. Validate that every row has the fields your sequence references, and set fallbacks for optional ones, so {{firstName}} never renders as 'Hi ,' in a live send.
Re-export, don't re-pull
Contacts already in your shared pool export for free in Trackyr, so refreshing a list for a new sequence doesn't cost fresh-lead credits. Continuous re-verification means the re-exported list is still deliverable.
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// Common questions
Answered.
Can I push leads to Smartlead automatically?+
Yes, via webhook delivery for ongoing programs, or via clean CSV export for one-time imports. Either way, export only verified, suppression-scrubbed contacts.
Why does my personalization render blank?+
Almost always a field-mapping mismatch or an empty custom variable. Match export headers to your sequence placeholders and set fallbacks.
Does re-exporting a list cost credits?+
Pulling contacts already in your shared pool is free in Trackyr, so re-exporting for a new sequence doesn't burn fresh-lead credits.
Put it into practice.
Verified creator + B2B contacts, one shared pool, paid only for what you use.
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